In an interview with the Business Insider Roku CEO:
Instead of taking a big hit, Roku sales actually doubled when the new Apple TV came out, Roku CEO Anthony Wood tells us, because Apple helped bring a lot of new attention and awareness to the category. And Google TV is not proving itself to be a worthy competitor yet.
Proof that as we continue to migrate away from traditional forms of consumption forward thinking business like Roku are in a great place for the future.